Years of experience in design & technology, and still learning.
I’m inspired by technology and it’s endless possibilities. I consider my logical approach to life to be one of my core design principles, life is complicated so it needs to be broken down and worked on together. I'm a great listener and naturally empathetic, so I can immerse myself in problem solving.
Leading design across B2B and developer tools while scaling a new design system across the product suite.
Partnering with product, engineering and research to shape cross-platform experiences and AI-integrated tools.
Driving product design for both enterprise and retail use cases, balancing architecture with usability and clarity.
Built and led a team of designers across multiple product verticals within the Tether ecosystem.
Defined scalable design processes and delivered a cohesive product experience across all products.
Drove an 80% increase in active users through strategic UX improvements and integrated AI-powered features.
Led design for high-profile clients including Microsoft, Sotheby’s and Airbnb.
Redesigned Sotheby’s iOS app and introduced Microsoft’s design system into digital marketing tools.
Partnered with startups to prototype and launch MVPs on limited budgets, helping reach product-market fit.
Designed and launched full-service brand and product experiences for startups and mid-sized companies.
Delivered cohesive marketing and product design across mobile, web and campaigns.
Led UX strategy, brand direction and visual design for multiple MVPs from idea to launch.
Redesigned Android Pay to improve usability and adoption, resulting in a 17–76% increase in merchant transactions.
Contributed to Material Design standards and integrated new components across mobile flows.
Worked cross-functionally with product and engineering to improve mobile payments and onboarding journeys.
Designed new features and release content for Barclays’ online banking experience.
Led the UX and content design of internal tools and knowledge-sharing platforms for the design team.
Wrote release comms and helped establish tone of voice for product copy.