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Learn more and use less
I saw a similar line in a post I read recently and it has echoed in my thoughts ever since. More and more clients are asking me to simplify their brands and designs recently, and if they ask for the opposite I try to educate and convert them to the minimalist approach during the creative stage of a project. It’s something I have often had to fight for in the various design teams I have been a part of, but I have always seen the value in getting rid of the unnecessary and irrelevant, and luckily for me it has been difficult to argue with the reasoning that something is irrelevant, redundant and adds no value to a page or design.
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Argos “Happy” with new look
Argos take the concept of shopping and turn it upside down. To quote Michael McIntyre, watch the video here, a well known UK stand up comedian, they take the goods and hide them away from you, force you to find the secret code for the product in their huge laminated catalogue, perform your own stock check, then play the most depressing game of Bingo, where the prize is something you’ve already paid for. Back on subject, They have introduced their new logo along with a new website design that was long overdue. Read the full article »
The art of web design
How often have you found yourself getting angry over a clients tactless comment, or a colleagues flippant feedback? When I say angry, I don’t mean the type of anger where you roll your eyes and move on, I am referring to the anger that sticks around, makes your face a lot warmer and brighter in colour, makes your muscles tense up, and probably revisits your imagination just as you close your eyes at night, reliving all the physical effects you witnessed earlier, preventing you from slowly drifting off into slumberland. Read the full article »
A recipe for web design success
Having spent the past decade designing and observing web designs I started wondering if there was a secret formula to successful web design. Do we have to use a certain amount of gradients, subtle shadows, light effects and great typography or is it simply a matter of instinct and balance. Obviously web design like all the other types of design is subjective so one designers preference is another’s garbage but is there a middle ground that can be found using this elusive formula? Read the full article »